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Dashboard Design Guide

Data Visualization Best Practices

See the difference between good and bad chart design. Visual examples you can apply immediately.

Bar Charts

Best for comparing categories

Clear & Sorted
Revenue by Product
Product A
85k
Product B
72k
Product C
65k
Product D
48k
Product E
35k
Rainbow & Unsorted
Revenue by Product
Product C
48k
Product A
85k
Product E
35k
Product B
72k
Product D
65k

Tip: Sort bars by value (descending) and use a single color. Rainbow colors only make sense when each color has semantic meaning.

Line Charts

Best for showing trends over time

Single Focus Trend
Monthly Revenue
Too Many Lines
Monthly Revenue
RevenueCostsProfitBudget

Tip: Limit to 3-4 lines maximum. If you need more, use small multiples (separate charts) instead of spaghetti.

Pie Charts

Use sparingly — only for parts of a whole

4 Clear Segments
Traffic Sources
Organic 40%
Paid 25%
Direct 20%
Referral 15%
Too Many Slices
Traffic Sources
10 categories...

Tip: If you have more than 5 categories, consider a bar chart instead. Human eyes struggle to compare pie slice angles accurately.

KPI Cards

Highlight key metrics with context

Context & Comparison
Monthly Revenue
$124.5K
12.4%
vs last month
No Context
MRR
124523.847362

Tip: Always show comparison context (vs last period, vs target). Round numbers appropriately — $124.5K is better than $124523.847362.

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